EQUILIBRIUMS NEW SIMPLYIRRESISTIBLE

SIMPLY NUTRITIOUS, SIMPLY DELICIOUS – SIMPLYIRRESISTIBLE

simplyirresistible fruit & veg

NEW simplyirresistible from Equilibrium Products is a healthy, delicious feed-topping and a FIRST for equine nutrition.

For 14 years, Equilibrium Products has been developing innovative products that help to improve equine wellbeing both mentally & physically.

Following the results of detailed research and taste tests*, Equilibrium Products has developed simplyirrestible to offer the variety and taste that horses naturally crave which are often lacking in modern feeding regimes.

Designed to liven up mealtimes and support a healthy gut, simplyirresistible is healthy, delicious and bursting with goodness.

Each variety is packed full with an array of delicious tastes and textures, is full of natural plant antioxidants and contains a proven probiotic to support digestive health and help the horse get the most out of its feed.

Made from only natural ingredients and available in two tasty varieties, simplyirrestistible can be sprinkled on top of hard feed, chaff or forage to add flavour and variety to dull feeds.

High in fibre, cereal free and with no added sugar, simplyirresistible is a healthy treat that all horses and ponies can enjoy.
It’s healthy to add simplyirresistible and perfect to:

– make bland feeds more exciting for good doers on restricted diets
– tempt picky eaters to eat up
– feed with medication or supplements in a hard feed
– treat to horses and ponies on box rest or standing in
– add to feed balls as an ideal size mix
– simply feed as a delicious treat from the hand

By carefully selecting ingredients that combine great flavours, aromas and textures, simplyirresistible ensures that horses and ponies get maximum enjoyment at mealtimes.

Available in two delicious fruit and vegetable blends:

Five Fabulous Fruits – with apple, apricot, strawberry, date and sultanas

Five Virtuous Vegetables – with carrot, parsnip, pea, courgette and beetroot

Price: £12.95 rrp for 1.5kg
(30 days supply for average horse)

* In our trials, 1118 horse owners were asked about their feeding regime and the results demonstrated…

69% of owners rarely change feed type or brand

59% add medication to horse feed

96% add succulents or herbs to enhance the flavour of hard feed

89% add nutritional supplements to feed

87% feed horse treats on a regular basis

And 100% of horses who tested simplyirresistible loved the taste!

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For more information contact

Laura Cutter
Marketing Manager

lauracutter@equilibriumproducts.com

tel: 01442 879115

www.equilibriumproducts.com

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